:30 TV Spot for UMBC Awareness/Branding Campaign

Check out idfive's new TV spot for UMBC. Developed as part of idfive's "Learn More" branding campaign, the spot helps put UMBC on the map (literally!) by highlighting it's highly-convenient location, showcasing UMBC's incredibly diverse offerings, and intriguing viewers by bringing the "inside" "outside" in a very real way. You might not be able to get it all, but that's the point...we want you to want to "Learn More" about UMBC!

Some Upstarts in NCAA Tournament Are Unconventional Advertisers as Well
Chronicle of Higher Education
March 20, 2008
By GOLDIE BLUMENSTYK