I thought that The Hunger Games hype would eventually die down, but I still see mentions on all social networking sites, like Twitter and especially Tumblr. Lionsgate and agency Ignition were able to turn a series of books (that I had never previously heard of) into a blockbuster with marketing campaign focused on the fans. [...]
Post by Katelyn Jacobsen
The Strategy of Channeling Your Inner Child
“Creativity shouldn’t be seen as something otherworldly. It shouldn’t be thought of as a process reserved for artists and inventors and other ‘creative types,’” according to Jonah Lehrer in his new book Imagine. Lehrer studies the neuroscience behind creativity and thinking, and believes that this (which is usually thought of as a character trait than [...]
Data Visualization Inspiration
I’ve been assigned a design project to visually represent a concept of idfive’s. Straining for inspiration, my boss shared with me what this company, FFunction, designed. A beautiful representation, organized like a Venn diagram, of what they do by grouping different terms and colors to differentiate them. Ahh, admire: